Before our first shoot, I worked closely with Cambio & Co to ensure we were capturing the themes of their brand. They wanted the images to reflect femininity in a strong (not dainty) light. We did this by a) choosing fabrics that were aligned with the themes of their jewelry (pink as one of their brand colours, neutrals that reflected beach sand, lots of texture), b) being intentional about the usage of props (seashells, tropical greenery instead of flowers), and c) using bold, direct sunlight in the styled images.
Branding Photography
Branding Photography
Photoshoot Themes:
Social Media Imagery
Establish Visual Identity
Website Imagery
Cambio & Co. is a Filipino jewelry company based in Toronto and Manila. Every unique piece is designed and handcrafted in the Philippines to preserve traditional craftsmanship and deepen your connection to the homeland. Cambio intentionally sources jewelry from Philippines-based designers and artisan brands to build bridges with the diaspora and dispel the colonial myth that ‘imported is better’.
Project Goals:
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